WHY A prospector

Since Day 1,

the Prospector has been our icon. At community and charity events and at parades, he’s sought after for pictures and his signature

The gold-toothed Prospector may seem a bit silly for a jewelry store, but there’s a reason we chose him. The Prospector stands for someone who’s looking for treasure… for a find that’s unbelievable… for a VALUE. That’s what Gold Trader and The Diamond Shop is all about. It’s the very reason we sell jewelry and diamonds! When we first opened, The Prospector was coming to Gold Trader to get the most when he sold his gold and other precious metals and stones. But his presence is just as important to someone buying jewelry! We created The Diamond Shop jewelry store when we realized that people were paying too much for the jewelry and diamonds they were buying at the mall and most other jewelry stores.

Bringing Back Value

At The Diamond Shop

we want to bring value back to the jewelry buying experience. Whether you’re looking to purchase a brand-new engagement ring or gold chain, or a previously-loved estate item, we give you the high quality merchandise and selection you want at prices that are way more affordable than the mall stores. Time and time again, we’ve shown our customers that beautiful jewelry items don’t have to be crazy expensive. Our philosophy is that we’d rather have 10 people walk in and get a phenomenal deal, than have one person come in and pay a ridiculous price. Honestly, we’d much rather build a relationship than just make a sale! The proof? More than ¾ of our sales are to repeat or referred shoppers.

HELP! I’M GETTING ENGAGED!

Buying an engagement ring can be

a daunting task (especially for the propose-er!).  What do you ask for first... color?  Clarity?  Price?  And, all your friends and family members are also giving you advice.  It can be just too much!  Stop the madness!  At The Diamond Shop, we do things a little differently.  We start with the basics, with no pressure, and help you through it all.  We'll educate you as much (or as little) as you want!  Zero pressure.  We’re here for only one reason… you!

Size doesn’t matter

We’re not the biggest store you’ll ever see.

But, we’ve jammed a whole lot of experience, expertise and selection into a smaller footprint.  They say the best things come in small packages.  That’s true of stores and, of course, diamond rings!  Whether you're shopping for a small item or a big one... Gold Trader and The Diamond Shop has a diamond selection and tons of great jewelry to fit everyone's budget! 

HOLD THAT JEWELRY

Need to think about it?

We’ll hold any item for you while you decide.  If there’s an item you like and you just need more time to make that important decision, we’ll remove it from the showcase and put it aside for you for up to 5 business days at no cost or obligation to you.  Go home… comparison shop… whatever you want!  When you decide, just give us a call or swing by.

NO COMMISSIONS HERE

At Gold Trader and The Diamond Shop,

we give you a relaxed, non-commissioned sales environment, which means you get the same attention and respect regardless of how much you’re purchasing. No hard sell here! You’re free to take your time, ask as many questions as you like. We want you to buy the item that you want and not the item that someone has convinced you to like. And, unlike some of those bigger stores, everyone here is a seasoned professional with years of jewelry experience… including a GIA-trained gemologist with expert knowledge on diamonds and gems.

BUY PRICE GUARANTEE

Customers always ask if

we think the prices of precious metals will be going up.  Honestly, we wish we knew!  After all, who wouldn’t want tomorrow’s newspaper today just once!  But, one thing we know for sure is that the gold, silver and platinum markets are pretty unpredictable and that the prices change minute by minute!  So, when is the best time to sell?  Well, thanks to our exclusive Buy Price Guarantee, NOW is the perfect time!  With the Buy Price Guarantee, you will receive your payment on the day you sell.  BUT, 30 days later, if the price of the precious metal you sold is higher than it was on the day you sold, we'll send you MORE MONEY... as if you'd sold at the higher price.  Some restrictions do apply.  So, make sure to ask about the Buy Price Guarantee when you visit the store!  No one else pays you more AFTER the sale. Only Gold Trader and the Diamond Shop.